Margot Robbie went even more blonde for ‘Barbie’ Red Carpet Premiere: Here’s How

Margot Robbie was the blondest she’s ever been at the Barbie premiere in Los Angeles on Sunday, July 9. “This is just a little bit more modern and elevated,” Robbie’s colorist Jacob Schwartz exclusively told Us Weekly on Monday, July 10.

“Yes, she’s always been blonde, but in the past and on the press tour it’s been a bit darker. We wanted her to look more the part [for the premiere].”  Schwartz worked his magic on Robbie’s mane on Saturday, June 8, telling Us the process took about three hours, including three sessions of highlights “to really build it up.” 

When it came to products, Schwartz used BlondMe from Schwarzkopf. First, he applied the BlondeMe Premium Lightener 9+ with the 20 volume BlondMe Premium Developer to “create an even lift while protecting the bonds in the hair.” (The lightener breaks apart pigment and neutralizes warm undertones as the developer aids in the penetration of the color.)